Building Your Marketing Plan as a Musician

A Personal Philosophy

My experience in both music and marketing has led me to have extensive knowledge on the inner-workings of music reporting and event execution.

Since 2009, I have written countless articles about the local music and arts scene of Eau Claire, Wisconsin, and more recently, the Twin Cities, interviewing up-and-coming musicians and reviewing local shows, venues and music-related events.

I have also had my hands in nearly every aspect of marketing. From conducting market research and developing strategic marketing strategies, to promotion and distribution, I’ve provided marketing expertise for both big and small companies and have worked with individuals on rebranding, social strategy and more.

In my experience, I have carried out countless lead generation campaigns to varied and targeted markets, through social media and e-marketing.

And what have I learned, through all of my experiences?

I have watched numerous musicians move up the ladder of success. Over time, I saw one key aspect that was a part of every growth story. I learned the importance of building a personal brand – and how artists were using that brand to make their music known to the world.

My passion for music and comprehensive marketing experience has led me to where I am today: helping up-and-coming artists just like yourself increase their fan base and visibility through more strategic marketing efforts.

I know that, while the music industry is a fun place to be, without a plan in place it can often feel like you are just moving along with no clear direction.

Having a strategic marketing plan in place that showcases your unique brand and offerings is the key to your success in the music industry. It’s my philosophy – and my goal as an independent music marketing and promotions consultant is to help aspiring and up-and-coming musicians get there.

The industry is filled with passionate musicians looking to live out their dreams, but not sure how best to get there – and I love being a part of that journey!

Are you ready to get started on building out YOUR unique brand music brand and marketing strategy? I am accepting new clients beginning this May and am offering a free, 60-minute consultation to determine if we are a fit and to get things started.

Contact me at to set up your free consultation!

Need tips on building your brand or help with promoting your music? Jenna Marie is an independent music marketing and promotions consultant and can work with you on your specific needs. Contact her at


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s